Insights
Ideas to help you grow smarter.
Practical thinking on websites, digital marketing and intelligent systems.
25 insights in SEO Clear filters
Staging website in Google: remove the test site safely
A test version of your website is appearing in Google. Choose the right permanent restriction, handle urgent removals and check that your live site stays visible.
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Google Business Profile video verification: what to record
Asked to verify your business with a video? Check your profile, plan the right evidence and distinguish upload problems from a rejected recording.
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Google showing your old business name: what to update
Your website uses the new business name, but Google still shows the old one. Check the site name, page titles and favicon, then verify what Google can see.
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Google Business Profile holiday hours: what to update
Avoid wasted customer visits during holiday closures. Choose the right Google hours setting, update your website and check what customers actually see.
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Outdated PDFs in Google: fix old brochures and price lists
Old downloads can keep misleading customers after your website changes. Decide which PDFs to remove, replace or exclude from search, then check the file response and the customer journey.
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Website videos not indexed by Google: what to check
Find out why Google can index a page without indexing its video, when a dedicated watch page is worthwhile, and what evidence to request after a repair.
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